Agartala: Dec 13: Shyam Sundar & Co. Jewelers is set to host the “Shubho Bibaho Utsav” from December 16 to 28, 2024. This celebration, rooted in Indian tradition, was first launched successfully in Agartala in 2009. Over the years, it has expanded, with several prominent residential areas and social clubs in Kolkata joining the event. The festival’s popularity and prestige have grown steadily, making it a much-anticipated occasion each year.
The aim of this initiative is to celebrate Indian heritage and bring a new collection of wedding jewelry for customers during the wedding season. This year’s event promises to be even more special, featuring a completely new collection of gold and diamond wedding jewelry, designed and crafted exclusively for the wedding season.
Customers can also enjoy various exciting offers, including a lucky draw, gifts, and special discounts. Notable offers include a ₹375 discount on the making charges of gold jewelry per gram, a 75% discount on the making charges of diamond jewelry, and guaranteed gifts with every purchase. Additionally, there are daily lucky draws offering household items.
To mark the occasion, Shyam Sundar & Co. hosted a special preview, showcasing this year’s “Shubho Bibaho Utsav” collection of gold and diamond jewelry. The event also highlighted the various offers, discounts, and lucky draws available during the festival.
Arpita Saha, Director of Shyam Sundar & Co., emphasized the sentimental value associated with bridal jewelry, stating that Indian weddings are deeply rooted in tradition and emotion. The festival thus holds a special place in their hearts, as it reflects the unique sentiment of every bride.
Rupak Saha, another Director, added that the “Shubho Bibaho Utsav” has now become an annual celebration, growing in significance each year, with special offers and discounts that add to the excitement of the wedding season.
The offers will be available at all Shyam Sundar & Co. stores in Agartala, Dharmanagar, Udaipur, and Kolkata (Gariahat, Behala, and Barasat) from December 16 to 28, 2024.
